We were approached by NZTE to create an immersive 360 VR experience and AR application to showcase New Zealand as a premium sailing and refitting destination for the uber rich and their superyachts.
User experience (UX)
User interface (UI)
On the start line
With only three weeks to the Superyacht Cup in Palma (Spain), time was against us. But we rose to the challenge, delivering a product that both stunned and engaged yachties from around the world.
The virtual reality experience took audiences on a hyper-realistic journey under water and into outer space, where they experienced New Zealand’s beauty up close and from afar.
Time for a test drive
The augmented reality experience gave audiences a chance to ‘test drive’ a selection of Kiwi-built boats around a harbour setting, via a custom-built iPad app.
But wait there's more
Air NZ Virtual flight lab
Air New Zealand became the best airline in the world by looking forward not back, so it was no surprise when they asked us to explore the possibilitie...View Air NZ Virtual flight lab project
Let’s face it – many explainer videos can be as dull as dishwater. It’s the nature of the beast. But it doesn’t have to be that way, as we proved by c...View Explainer videos project
Motat Projection experience
In close collaboration with MOTAT's exhibitions team, mātauranga Māori advisors and artists, we embarked on an exhilarating mission: bringing Aotearoa...View Motat Projection experience project